Privacy Policy

Welcome to Elegance Swimwear Store (“we”, “us”, or “our”). At ourswimwear.com, we are committed to protecting your privacy and ensuring the security of your personal information while you shop our fashion-forward swimwear collections. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase from us.

1. Information We Collect

We collect information that helps us provide our services and enhance your shopping experience:

• Personal Information: When you make a purchase or create an account, we collect your name, email address, shipping address, payment information (processed securely through our encrypted payment gateway), and phone number.
• Order Information: Details about the products you purchase, sizes, preferences, and order history.
• Device and Usage Data: Information about how you access our website, including IP address, browser type, operating system, referring URLs, and interactions with our site.
• Communication Data: Records of your communications with our customer service team.

2. How We Use Your Information

We use your information to:

• Process and fulfill your orders for our beachwear, bikinis, cover-ups, and other swimwear products
• Provide customer support and respond to your inquiries
• Improve our website, product offerings, and services
• Send you transactional emails (order confirmations, shipping updates)
• With your consent, send marketing communications about new collections, promotions, and style tips
• Prevent fraud and enhance the security of our website
• Comply with legal obligations

3. Sharing and Disclosure of Information

We value your privacy and only share your information when necessary:

• Service Providers: We work with trusted partners who assist with payment processing (PayPal, credit card processors), shipping carriers, website hosting, and marketing services. These providers only access information needed to perform their functions.
• Legal Compliance: We may disclose information if required by law or to protect our rights, safety, or property.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, customer information may be transferred as part of the transaction.

We never sell your personal information to third parties for marketing purposes.

4. Data Storage and Security

We implement industry-standard measures to protect your information:

• All transactions are protected by 256-bit SSL encryption
• We are PCI-DSS compliant for payment processing
• We do not store full credit card numbers on our servers
• Regular security audits of our systems
• Secure storage of data with access limited to authorized personnel

While we implement these protections, no internet transmission or electronic storage is 100% secure. We encourage you to use strong passwords and protect your login information.

5. Your Rights and Choices

You have certain rights regarding your personal information:

• Access and Update: You can review and update your account information by logging into your account on our website.
• Marketing Communications: You may opt-out of marketing emails by clicking the “unsubscribe” link in any email or contacting us.
• Data Deletion: You may request deletion of your personal information, subject to certain legal retention requirements.
• Do Not Track: Our website does not currently respond to “Do Not Track” browser signals.

To exercise these rights, please contact us at [email protected]. We may need to verify your identity before processing certain requests.

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your shopping experience:

• Essential Cookies: Necessary for website functionality, such as maintaining your shopping cart.
• Analytics Cookies: Help us understand how customers use our site to improve our services.
• Marketing Cookies: Used to show relevant ads for our swimwear collections on other websites.

You can manage cookie preferences through your browser settings. Note that disabling cookies may affect certain website features.

7. International Data Transfers

As we serve customers worldwide (excluding certain Asian and remote regions), your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for these transfers.

8. Children’s Privacy

Our website is not intended for children under 16. We do not knowingly collect personal information from children under 16. If we become aware of such collection, we will take steps to delete the information.

9. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the new policy on our website with an updated effective date.

10. Contact Us

Thank you for trusting Elegance Swimwear Store with your personal information. We’re committed to protecting your privacy while helping you find your perfect beach look.